Masato Ushio joined DeNA in 2009, where he was in charge of advertising sales strategy, marketing, analysis, corporate planning/strategy, and new businesses (overseas expansion, voice-based applications, media services, autonomous mobility services, and electric vehicle-related businesses, among others). In October 2021, he was transferred to Delight Ventures. Since then, he has been involved in creating and incubating new businesses and startups as a Venture Builder.